The Inbound Advantage: Developing A Strategy For Digital Sales

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Sales has always been one of the most labor intensive jobs in a business. You're prospecting, cold calling, writing proposals, performing follow-ups, etc. While other departments have had efficiency gains through the use of technology, many sales teams are still living in the analog world.The Inbound Advantage is a book about developing a digital sales strategy. A way of doing sales that allows...

File Size: 492 KB
Print Length: 146 pages
Publication Date: August 25, 2016
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B01L277624
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reviews: The Inbound Advantage is a must read for anyone interested sales or marketing. James persuasively argues that cold calling and other traditional sales techniques are outdated and inefficient. By utilizing the power of search and creating content usef...
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